32nd Annual Sparkle Celebration Presented by Visit Freeport

Each year, Visit Freeport presents one of Maine’s most popular holiday celebrations, Sparkle Celebration. The 2025 festival kicks off in Freeport on Friday, December 5, 2025 with the Sparkle Celebration Parade of Lights, which ends with Santa arriving to bring our famous talking Christmas Tree to life!

The fun continues for ten days with lots of lights and holiday merrymaking, including Gift Card Giveaways with the Stealth Elf, the Sparkle Stroll, and Sparkle Frosty Frolic.

And as always, visitors will enjoy great dining and shopping throughout Freeport.

Tripadvisor included Freeport, Maine among the Top Ten Fastest Growing Winter Destinations Worldwide for Americans. Visit us this holiday season to experience the magic of winter in Freeport!

Visit the Sparkle Celebration website for complete information

Brought to you through the generous support of:

Bridgham & Cook – The British Store
Dirigo Tree Service
Freeport Village Station
Amtrak Downeaster
Kennebec Savings Bank
Oakhurst Dairy
Geico Local Office
M.W. Sewell
MyMaine
The Harraseeket Inn & Event House
Island Treasure Toys
Renewal by Andersen
Chilton Furniture
Brown Goldsmiths
Buck’s Naked BBQ & Studio Bar
The Met Coffee House & Fine Art Gallery
Tuscan Brick Oven Bistro
Wilbur’s of Maine Chocolate Confections
Amy Sheehan – Lifestyle Properties, Keller Williams Realty
Giving Home
Ben & Jerry’s
Jockey
Linda Bean’s Maine Kitchen & Topside Tavern
Liberty Graphics
Bath Printing
AV Systems of Maine