Sparkle Celebration


Each year, Visit Freeport presents one of Maine’s most popular holiday celebrations, Sparkle Celebration. The 2020 festival kicks off in Freeport on Friday, December 4, 2020 when our famous talking Christmas Tree comes to life!
The fun continues all week with lots of lights and holiday merrymaking including Gift Certificate Giveaways with the Stealth Elf and new COVID-safe/socially-distanced surprises!
And as always, visitors will enjoy great dining and shopping throughout Freeport.
Please note: Event details and dates are subject to change according to State of Maine and CDC requirements & best practices. The health of our community & visitors is our number one priority.
More Information
Festival Brochure
Visit Freeport’s Sparkle Celebration is one of Maine’s most popular holiday celebrations. In addition to our signature events, Freeport businesses roll out the red carpet and host their own seasonal festivities including, of course, L.L.Bean’s Northern Lights. This year looks a little different but there are more dazzling lights than ever before and plenty of ways to celebrate responsibly while wearing a mask and social-distancing.
Seasonal Sales
MarthaStewart.com named Freeport one of “The Most Charming Small Towns to Visit During the Christmas Season” and says “There’s simply no better place to do your Christmas shopping than in Freeport, Maine.” Seasonal sales bring some of the best deals of the year. Check back often for updates.
SAVE THE DATES:
Early Bird Saturday November 7, 2020
Black Friday November 27, 2020
Shop Small Saturday November 28, 2020
Talking Tree
Visit Freeport’s Signature Talking Christmas Tree comes to life on Friday, December 4 this year. The Talking Tree is located at the corner of Main Street & Bow Street. The tree will be ‘awake’ throughout the week to visit with guests who want to sing songs together, tell jokes, and more.
December 4 – 13, 2020
Fridays, Saturdays & Sundays: 10 am – 8 pm
Monday – Thursday: 4 pm – 8 pm