EVENT DETAILS AND DATES ARE SUBJECT TO CHANGE ACCORDING TO STATE OF MAINE AND CDC REQUIREMENTS & BEST PRACTICES FOR THE HEALTH OF OUR COMMUNITY & VISITORS.

Each year, Visit Freeport presents one of Maine’s most popular holiday celebrations, Sparkle Celebration. The event kicks off in Freeport on Friday, December 4, 2020 at 6pm with a Parade of Lights down Main Street and a countdown with Santa to bring our famous talking Christmas Tree to life! At the end of the countdown, the tree sparkles with light and children delight in chatting with our signature talking tree.

The fun continues all week with loads of free events and activities including visits with Santa, horse drawn carriage rides, free holiday movies, a Tuba Christmas Concert, a Sparkle Market and more! Visitors will enjoy great events, dining, and shopping throughout the week.

In addition to ongoing festivities, the week is studded with unique events. Be sure to check back in November for a complete lineup.

More Information

Festival Brochure

Visit Freeport’s Sparkle Celebration is one of Maine’s most popular holiday celebrations. In addition to our signature events, Freeport businesses roll out the red carpet and host their own seasonal festivities including Wolfe’s Neck Center’s Night Tree, Wilbur’s of Maine Chocolate Confection’s Cozy Cottages and, of course, L.L.Bean’s Northern Lights Celebration. Check back this fall for the new schedule.

View the 2019 Brochure

Seasonal Sales

MarthaStewart.com named Freeport one of “The Most Charming Small Towns to Visit During the Christmas Season” and says “There’s simply no better place to do your Christmas shopping than in Freeport, Maine.” Seasonal sales bring some of the best deals of the year. Check back often for updates.

SAVE THE DATES:

Early Bird Saturday November 7, 2020

Black Friday November 27, 2020

Shop Small Saturday November 28, 2020

Sparkle Market

This year’s Sparkle Market will be on Saturday, December 12 from 10am – 7pm and Sunday, December 13 from 10am – 4pm. Our Sparkle Markets feature dozens of Maine artists and makers offering gifts perfect for giving this holiday season. There are also craft stations, story times, caroling and other free things for kids of all ages to enjoy.

Learn more

2020 Vendor Application

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